Monday, July 8, 2024

Pakistan PM launches e-commerce portal to support freelancers and entrepreneurs 

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Pakistan is the fourth fastest growing freelance market globally

Prime Minister Imran Khan has inaugurated the e-commerce portal to encourage and facilitate freelancers and entrepreneurs in Pakistan.

Addressing the inauguration ceremony of the ‘National E-Tijarat Portal’ in Islamabad on Monday evening, he announced a zero-tax regime for registered freelancers in Pakistan. 

PM Khan offered incentives and support for the youth in the coming months. He also urged the youth not to miss the IT revolution which would not only generate revenue for themselves but also bridge the country’s trade gap.

Pakistan is the fourth fastest growing freelance market globally.

E-Tijarat Portal

  • The portal would impart freelancing education to youth, promote local products through localized portals.
  • A national e-commerce Council will also be established to accredit the freelancers for their worldwide recognition.
  • The portal would also provide information on logistics companies, banks, online transfer facilities, shipment, market access, taxation, bookings for logistics, and live data of startups and freelancers.

Pakistan’s IT exports

Pakistan’s technology exports cross the $2 billion mark for the first time in the country’s history in the fiscal year 2020-21.

Pakistan aims to leverage technology to attain sustainable economic development and boost the country’s technology exports by offering more incentives to local companies.

Speaking on the occasion, Prime Minister’s Special Assistant to on e-commerce Aon Abbas Bappi said the government is making vigorous efforts to take the volume of e-commerce trade from the current $4billion to $7.5 billion by the end of this year and $9billion dollars by next year.

Aon Abbas Buppi said Pakistan’s e-commerce market volume was $4 billion in 2021 while the volume of the global e-commerce market was estimated at around $30 trillion.

Buppi told the gathering that there were around 1 million active freelancers in the country and the country received record investment through startups last year.

In 2021, Pakistani startups raised around $375 million with funding – double the total investment received in the last six years. In 2021, Pakistani startups attracted the largest share or 32% of funding in logistics, followed by 27% in e-commerce, 25% in fintech and 4% in edtech and healthtech, according to data shared by startup investment advisory platform Alpha Beta Core.

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